I designed a large volume of social media content for Somnia’s two official X (Twitter) accounts, each requiring a distinct tone and visual mood. While one account leaned toward a professional, technology-driven voice, the other favored a more playful, community-oriented style. I tailored the layouts, typography, and graphic elements accordingly, ensuring each account could engage its audience effectively while still aligning with Somnia’s brand identity.
This work demanded flexibility in design execution while maintaining visual consistency across both accounts. By balancing differentiation and cohesion, the posts successfully communicated Somnia’s vision to varied audiences and built a recognizable online presence within the fast-paced Web3 ecosystem.